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John Madden Foundation joins Allstate HBCU Legacy Bowl as offificial partner

Free Press staff report | 8/14/2025, 6 p.m.
The Black College Football Hall of Fame has announced a new partnership with the John Madden Foundation, which is now …
John Madden

The Black College Football Hall of Fame has announced a new partnership with the John Madden Foundation, which is now an official partner of the Allstate HBCU Legacy Bowl. 

The collaboration will support historically Black colleges and universities through career development and access initiatives, including transportation to the country’s largest HBCU-focused career fair. 

“John Madden was a true champion of the game and an advocate for historically Black colleges and universities,” said Doug Williams, Super Bowl XXII MVP and Black College Football Hall of Fame co-founder. “We’re truly grateful for this support, which allows us to continue opening doors of opportunity for HBCU students.” 

As part of the partnership, the John Madden Foundation will provide funding for the HBCU Career Fair Caravan, now officially renamed the John Madden HBCU Caravan. The program will provide charter bus transportation for 800 students from 16 HBCUs within a six-hour radius of New Orleans to attend the Legacy Bowl Career Fair. 

“My father was a strong believer in the mission and impact of HBCUs,” said Mike Madden, son of John Madden and board member of the John Madden Foundation. “He had the honor of coaching Black College Football Hall of Fame legends like Art Shell, Willie Brown, Henry Lawrence and Raymond Chester. I know he would be incredibly proud to support such a meaningful and impactful initiative.” 

The Allstate HBCU Legacy Bowl, established by the Black College Football Hall of Fame, is a postseason all-star game showcasing the top NFL draft-eligible HBCU football players. The event also includes a week of professional development and networking opportunities for participating students.