The Richmond Flying Squirrels unveiled a fresh new look for their Copa La Diversión identity, Las Ardillas Voladoras de Richmond, during a lively reveal event last week. The updated branding includes a revamped logo, new uniforms and an overall style makeover.

“The energy and excitement of Luchador wrestling is the heart of the Las Ardillasbrand and we can’t wait to see the new look in action on the field,” said Flying Squirrels Director of Entertainment and Promotions Caroline Phipps-Erwin.

This year marks the sixth season of Las Ardillas Voladoras de Richmond, an identity launched in 2019 and inspired by the daring luchador wrestlers from Mexico and Latin America. The Flying Squirrels are among 94 teams across Minor League Baseball participating in “Copa La Diversión” or “Fun Cup,” a season-long celebration embracing Hispanic culture and values.

The team will wear the refreshed jerseys for six select Friday home games this season, each featuring Ardillas-themed giveaways and Hispanic heritage events.

These include the Ardillas Voladoras Re-Brand Launch on April 18 with postgame wrestling FUNN featuring RVA Pro Wrestling, Ardillas Voladoras Arts and Music Night on May 2 presented by New Kent Winery, a Beverage Belt giveaway for the first 1,000 fans 21 and older on June 27, and a Wrestling Cape giveaway for the first 2,000 fans on July 25. On Aug.15, the team will give away Luchador Wrestling Masks for the first 2,000 fans. The season wraps up with a Hispanic Heritage Month Kickoff on Sept. 12.

The Flying Squirrels open the 2025 season Friday, April 4, at The Diamond against the Akron RubberDucks. Ardillas Voladoras merchandise, including the new gear, is available at The Squirrels Nest Team Store at The Diamond and online.